Marketing Automation Data Analyst

Job Description
Following the recent acquisition of IPG by Omnicom, MRM Delivery Romania is partnering closely with RAPP to build expanded capabilities across the network. This position is advertised under MRM, will work directly in support of the RAPP team, and reflects the ongoing integration of both organizations.

Who We Are
We are RAPP – world leaders in activating growth with precision and empathy at scale.

As a global, next-generation precision marketing agency we leverage data, creativity, technology, and empathy to foster client growth. We champion individuality in the marketing solutions we create, and in our workplace. We fight for solutions that adapt to the individual’s needs, beliefs, behaviours, and aspirations.

About The Role

• Primary objective is to help implement end-to-end marketing funnel capturing data on key customer journey touchpoints, across streams of business to provide a holistic view of customer engagements with the brand across markets.
• Consolidating PCAs (Post-Campaign Analyses) and iterating meaningful insights & recommendation based on the data herein.
• With a focus on data storytelling & data interpretation, you will translate data into insightful and actionable narratives, creating presentations and reports that clearly communicate the current situation and strategic solutions.

Scope

• End-to-end Journey analysis, data aggregation and continual campaign performance analysis.
• Provide inputs in hypothesis build, test and learn process.
• Be involved in the planning efforts, procuring inputs from various experts within streams based on subject area knowledge.
• Identify alignments and gaps between end user requirements and system capabilities.
• Create and document reporting solutions to meet Client requirements.
• Support multiple projects simultaneously across cross-functional teams.

Desired Job Profile

• 3-5 years of relevant experience in either analytics, customer experience insights, performance monitoring or reporting, ideally in a marketing agency or management consulting practice.
• Good working understanding of our core technical skills and subject matter areas to ensure you can deliver to client’s needs.
• Experience identifying issues across data and process, and addressing/fixing them accordingly – Essential
• Data Protection / GDPR – Essential
• Customer journey analysis – Essential
• Core analytical languages and software (Excel, MS Office) – Essential
• Data Visualization tools (Power BI / Tableau / Looker / etc.) – Nice to have
• Web and Social Analytics (GA4 / Adobe / DV360/ Meta ) – Nice to have
• CRM tools: SalesForce, CM360 – Nice to have
• Ability to work independently as well with a team in an agile and fast environment.
• Advanced written and spoken English skills.

Lastly, But Importantly…

What we need from you: Jump in. Find problems. Fix them. Build relationships. Imagine new solutions. Invent them. Do whatever it takes to go above and beyond. And stand up for individuality.

What do you need from us? As an inclusive and flexible employer, we understand that everyone has unique requirements and needs. So please let us know what we can do to help, should you require adjustments to the process or have specific needs within the role.

We are RAPP. And we can’t wait to meet you.

Job Description

We are expanding our ADHOC research department and are looking for people who are curious about the world, people, and consumer trends.

Responsibilities for this position
:

• preparation and conducting of research projects for clients from various industries and methodologies
• proposition of appropriate research tools, quotation and pricing
• preparation of questionnaires and coordination of the process
• development of results and their presentation to the client

Requirements
:

• you already have extensive experience

in quantitative research ,

in a variety of sectors and methodologies, especially brand, advertising, communications research

• you enjoy advising clients, both at the research design stage and in drawing conclusions and recommendations
• you are fluent in Romanian & English, also in presentations to clients
• you are a responsible and reliable person

We offer
:

• Work in an international, multicultural environment
• Hybrid working type possibility
• Seniority, vacation and meal allowance
• Christmas gifts for children of employees
• Annual medical check
• Internal recognition system
• Volunteer day

Additional Information

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://nielseniq.com/global/en/info/niqs\-ai\-safety\-policies/

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news\-center/diversity\-inclusion

ID cerere: 39386

“În Bergenbier (Molson Coors) credem în puterea lui “împreună”, în transparența și evoluție, oferind colegilor inspirația să creeze băuturi excepționale care rezistă testului timpului. Din 1994 ne unește pasiunea pentru industrie și reușitele chiar le sărbătorim în echipă.”
Experiența Bergenbier în rolul de Pricing & Revenue Manager
Responsabil de dezvoltarea managementului resurselor si al veniturilor, cresterea sustenabila a rezultatelor prin identificarea si valorificarea de oportunitati in cadrul celor 2 mari linii P&L: GTO si Discounturi. Acest lucru este realizat prin luarea unor decizii bazate pe fapte/actiuni concludente prin analiza tuturor filtrelor din piata (competitie, shopper, consumator, client, substitut, cost etc.) si ulterior prin lansarea unor initiative inovatoare care sa spijine adiministrarea strategiilor noastre de Pricing, Promo si MIX.

Mai Multe Despre Rolul Tău

• Conduce optimizarea procesului de luare a deciziilor in zona de Pricing Management pentru planul anual de Pricing, pentru planul de Pricing pe fiecare an si pentru lansarea grilelor noi de pricing, analizand toate zonele de influenta, care variaza de la elasticitate la arhitecturile de cross border la brand si pachet. Realizarea se face prin utilizarea tuturor metodelor, instrumentelor, rutinelor si standardelor de executie analitice, adaptand si dezvoltand tool-uri specifice ariei de Pricing & Revenue Management.
• Conduce in comun proiectele de optimizare in administrarea investitiilor de Trade. Variaza de la a avea cadrele corecte de trade, la imbunatatirea ROI-ului in toate investiile comerciale lansate. Realizarea se face prin utilizarea tuturor metodelor, instrumentelor, rutinelor si standardelor de executie analitice.
• Conduce in comun proiectele de optimizare pe mix management. Variaza intre diferentierea strategiilor pentrru canale, clienti, consumatori, branduri, pachete si SKU-uri, la inovatii si rationamente de management pentru Pricing&Revenue. Realizarea se face prin utilizarea tuturor metodelor, instrumentelor, rutinelor si standardelor de executie analitice.
• Construieste in mod obiectiv business case-uri, cu scenariile corecte pentru luarea deciziilor trade-off pentru toate intiativele care trebuie lansate Genereaza buy-in , echilibreaza asertiv provocarile bazate pe fapte , cu sprijin pentru a obtine rezultate optime pentru MC RO prin intelegerea dinamicii de negociere interne si externe.
• Se va comporta ca un manager de proiect complet in conducerea implementarii tuturor inițiativelor legate de management-ul Pricing & Revenue prin utilizarea principiilor cheie ale unei bune gestiuni de proiect , inclusiv in calitate de coordonator clar și comunicator.
• Este principalul reprezentant al Dep. Pricing & Revenue Management in colaborarea cu echipa regionala PRM CEE, fiind implicat in coordonarea, managementul si implementarea proiectelor de optimizare si eficientizare din aria de Revenue Management.
• Realizeaza analiza continua a pietei din regiune (evolutie de volum si valoare, mix de canale, segmente si categorii), utilizand datele Nielsen si sursele interne, si transforma aceste date in concluzii actionabile care sustin deciziile de Pricing, Promo si Mix. Monitorizeaza dinamica preturilor si a activitatii promotionale pe canale si segmente si semnaleaza abaterile relevante fata de strategia companiei.
• Identifica si prioritizeaza oportunitatile de crestere sustenabila a veniturilor si a marjei, prin analiza de pret, optimizarea mixului de portofoliu, a arhitecturii de pachete (pack-price) si a cadrului promotional, precum si prin evaluarea spatiilor neacoperite din piata (segmente, canale, ocazii de consum). Fundamenteaza recomandarile cu scenarii cuantificate si cu estimarea impactului financiar in cadrul proceselor de planificare (AOP / LRP).
• Asigura intelegerea aprofundata a mediului competitiv din segmentele relevante – pozitionarea competitorilor pe pret, portofoliu si activitate promotionala – si anticipeaza posibilele reactii ale competitiei la miscarile de pret ale companiei. Contribuie la definirea raspunsului comercial optim, echilibrand obiectivele de cota de piata si de profitabilitate.

Acest Rol Este Creat Pentru Tine Dacă Ai

• Studii superioare;
• Carnet de conducere categoria B;
• 5-7 ani de experienta in FMCG in functiunile de Sales, Trade Marketing sau Commercial Finance;
• In domeniu: minim 3 ani; Pe post similar: minim 5 ani;
• Abilitati de Project Manager;
• Abilitati de prezentare si relationare;
• Abilitati de analiza si sinteza;
• Competente de management al oamenilor;
• Abilitati excelente de comunicare si relationare;
• Atitudine pozitiva, proactiva, dinamica si inovativa;
• Atitudine orientata catre rezultate si catre nevoile de business ale clientilor interni / externi;
• Spirit analitic, perseverenta si flexibilitate;
• Abilitati organizatorice, spirit de echipa si eficienta.
• Limba engleza-nivel avansat.

Beneficii Pentru Tine

• Bonus anual de performanta de 20% din salariul anual brut;
• Asigurare de viață;
• Abonament medical;
• Bonus de Crăciun;
• Primă de vacanță;
• 23 zile de concediu de odihnă/anual;
• Zi liberă de ziua de naștere;
• Tichete de masă de 38 RON / fiecare;
• Buget lunar disponibil pe platfoma de beneficii;
• Access la Bookster și la platforma de sănătate și bunăstare Telus;

Vii pentru branduri, rămâi pentru oameni.
Prietenii știu de ce.
În Bergenbier, ne inspiră pasiunea pentru băuturi, iar esența noastră o constituie cei peste 500 de colegi prezenți în sediul central din București, în unitatea de producţie de la Ploieşti și în rețeaua de distribuție din țară. Parte din grupul Molson Coors Beverages, unul dintre cei mai mari producători de bere din lume, credem că alături de noi poți să creezi băuturi excepționale care rezistă testului timpului: Bergenbier, Beck`s, Stella Artois, Staro
Gradul anunțului de angajare: 12
Bergenbier S.A., parte a grupului Molson Coors este un angajator care oferă șanse egale. Ne dorim candidați din toate mediile, indiferent de rasă, culoare, religie, sex, origine națională, vârstă, dizabilitate, statut de veteran sau orice altă caracteristică. Dacă ai o dizabilitate și consideri că ai nevoie de orice fel de suport în timpul procesului de aplicare sau recrutare, te rugăm să trimiți un e-mail la recrutare.bergenbier@molsoncoors.com și echipa noastră te va ajuta cu drag.

Salariu Și Beneficii
La Bergenbier S.A., parte a grupului Molson Coors, ne angajăm să plătim oamenii corect și echitabil pentru munca pe care o desfășoară.

Pachet Complet De Recompense Și Beneficii
17.490- 22.950 RON (intervalul salarial lunar brut ) + bonus anual de 20% din salariul anual brut + compania pune la dispoziție un buget anual de beneficii per angajat, care poate fi utilizat flexibil pentru tichete de masă, tichete de vacanță sau cadou și contribuții la pensia privată. Pachetul este completat de asigurare medicală privată la Regina Maria, acces la programe de wellbeing și EAP prin Telus Health, concediu plătit integral (incluzând zile de vacanță, sărbători legale și concediu medical, conform legislației în vigoare), precum și o zi liberă plătită de ziua de naștere.

Intervalul salarial indicat mai sus reprezintă ceea ce oferim spre plată pentru acest rol la momentul publicării anunțului. În cele din urmă, plata se stabilește pe baza mai multor factori nediscriminatorii care influențează deciziile salariale, inclusiv, dar fără a se limita la locația de lucru, experiența anterioară, setul de competențe și echitatea internă.

We're looking for a Senior Full-Stack Engineer who can build large-scale, cloud-native systems and integrate Generative AI (LLMs, embeddings, vector DBs, RAG) into real-world security automation products. You'll design, develop, and scale high-performance SaaS features used globally by security teams handling millions of alerts per day.

Responsibilities

• Architect and build major subsystems for the next-gen AI-driven security automation platform.
• Integrate GenAI components (LLMs, embeddings, vector DBs) into orchestration workflows for faster incident triage.
• Build intuitive APIs and AI-first integrations with third-party ecosystems.
• Develop natural-language interfaces, intelligent summarization, and auto-remediation features using GenAI.
• Convert AI/ML/GenAI proofs-of-concept into production-grade features.
• Drive engineering best practices across full-stack development, MLOps, testing, and responsible AI.
• Mentor junior engineers and collaborate with global cross-functional teams.

Requirements

• 4-8 years of software development experience, with strong exposure to distributed systems.
• Strong in algorithms, data structures, system design, and architectural patterns.
• Hands-on expertise in C#/. NET Core, NodeJS, TypeScript, Angular, Python.
• Experience with SQL/NoSQL and vector databases.
• Proven experience building GenAI/LLM-based applications (prompt engineering, RAG, fine-tuning).
• Knowledge of real-time systems (WebSockets, SignalR).
• Strong AWS + Kubernetes + Terraform experience.
• Familiarity with MLOps pipelines and observability for GenAI systems.
• Excellent communication and collaboration skills.

Nice To Have

• Cybersecurity or security automation experience.
• Experience with LLMOps, responsible AI, or AI governance.
• Open-source contributions in AI/GenAI.

Tech Stack

• Backend: C#, . NET Core, Node.js, Python.
• Frontend: TypeScript, Angular.
• Databases: MongoDB, Postgres, MySQL, Vector DBs (Pinecone / Weaviate / Milvus).
• Cloud & Infra: AWS, Kubernetes, Terraform.
• AI/GenAI: LangChain, OpenAI/Anthropic APIs, Hugging Face, RAG pipelines, fine-tuning, MLOps.